New American Festival is an annual celebration of diversity and immigrant
contributions to the arts

Welcome to
New American Festival!

This holiday season, we want to highlight the immigrant entrepreneurs who keep America running, working tirelessly to help rebuild their local communities—and our national economy. This year’s virtual festival builds on what we began last year during our inaugural New American Festival, held in person in cities across the country.

If you joined us last year, thank you for returning. And if you’re new to the New American Festival, we hope this will be your first of many, as we continue to celebrate immigrants in every walk of life!

Entrepreneur Of The Day

Midwest · Mexico · Apparel
Founder of Arte Rojo

"Many artistic methods are being lost in our modern times, and I am proud to bring focus back to Mexico’s regional artistry."

Meet The Entrepreneurs

Know a great immigrant-owned shop?

Do you have a favorite immigrant-owned business that you love to shop at either in person or online? Are you yourself an immigrant entrepreneur? We’re still looking for more great businesses to join our campaign! If you’d like to recommend either your own or one of your favorites, just fill out this simple Google Form and a member of our team will contact you shortly!

Partners & Sponsors

  • Orlando, FL African American Chamber of Commerce of Central Florida
  • Denver, CO CEDS Finance
  • Atlanta, GA City of Atlanta Mayor’s Office of Immigrant Affairs – Welcoming Atlanta
  • San Antonio, TX City of San Antonio Office of the Immigration Liaison
  • Greenwood Village, CO Colorado Business Roundtable
  • Denver, CO Colorado Department of Labor & Employment
  • Denver, CO Denver Office of Immigrant & Refugee Affairs
  • New York, NY Essex Market
  • Grand Rapids, MI Grand Rapids Area Chamber of Commerce
  • Des Moines, IA Greater Des Moines Partnership
  • Aurora, CO Havana Business Improvement District – On Havana Street
  • San Diego, CA International Rescue Committee Small Business Development Center
  • Indianapolis, IN LISC Indianapolis
  • Los Angeles, CA Los Angeles Mayor Eric Garcetti’s Office of Immigrant Affairs
  • Louisville, KY Louisville Metro Office of Globalization
  • St. Paul, MN Minnesota Council on Latino Affairs
  • New York, NY Museum of Chinese in America
  • Fort Mitchell, KY Northern Kentucky Chamber of Commerce
  • Portland, ME Office of Economic Opportunity, City of Portland, Maine
  • Aurora, CO Office of International & Immigrant Affairs, City of Aurora
  • St. Louis, MO St. Louis Mosaic Project
  • New York, NY Tenement Museum
  • Denver, CO World Trade Center Denver
  • San Diego, CA Welcoming San Diego
  • Global Refinery29
    Refinery29 logo

In addition to the incredible shops and businesses we are partnering with to make the New American Festival a success, we are so pleased to have the support of our incredible sponsors!

If you’re interested in partnering with us on this campaign, we have a number of different partnership and sponsorship opportunities and would love to discuss them further. Get in touch with us at

Contact Us